Lana Del Rey (Elizabeth Grant) is an American born singer-songwriter. She has become very successful over the last 2 years thanks to her album Born To Die which has sold nearly 5 million copies worldwide. Aswell as her music, her unique image & persona is what has given her much appeal. She does not adopt the immediate style & image of a 21st century pop star (over exposed media attention, over sexualised videos etc.) Instead her star image comes in the form of a very vintage 1950/60s American approach, both in her music & the way she presents herself (street style, music videos, live performances etc.)
Another element in the appeal of Lana Del Rey is the sense of mystery. She is not someone who is reluctant to media attention but unlike many other female pop stars, not much is known of her past or where she really came from before the sudden rise to fame. This sense of mystery intrigues many people, who believe this mystery is the center of her massive appeal and is what makes her one of the most talked about female artists right now.
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